Hawley, PA., February 21, 2008 – Internationally recognized destination spa The Lodge at Woodloch announces a new Director of Sales and Marketing this week with the hire of Melisa Novick. Melisa joins owners John and Ginny Lopis, leaders among the spa industry for the past twenty years and founders of the International Spa Association and JGL, Inc., a company that specializes in spa programming, design and development.

 

“We are thrilled to have Melisa join our team. Her vast experience in luxury hospitality will help us continue to grow as one of the world’s finest destination spas,” says owner Ginny Lopis.

 

With more than fifteen years of progressive and diversified hospitality and marketing experience, Melisa served as the Director of Sales and Marketing for Trump International Hotel & Tower in New York prior to joining The Lodge at Woodloch. During her employment with the Trump Organization, Melisa was a key member of the pre-opening team that introduced Trump International Hotel & Tower to the luxury market of New York, defined key revenue targets and developed and directed all strategic partnerships.

 

“It is such an honor to have the opportunity to work with John and Ginny Lopis and for such a renown property as The Lodge at Woodloch. I look forward to contributing my expertise and creativity as The Lodge enters into its next stage of growth,” states Novick.

 

The first true luxury destination spa to open in more than ten years, The Lodge at Woodloch has received esteemed awards from an array of trusted industry experts including Trip Advisor’s 2008 “Top 10 Spas of the World” Award, the 2007 Spa Finder Reader’s Choice Award, Travel + Leisure “Top 15 Destination Spas”, Condé Nast Traveler’s“Hot List”, Forbes.com “10 Most Luxurious Spas in the US” as well as Insiders’ Guide award for “100 Best Spas of the World”.

With its debut in June 2006, The Lodge at Woodloch is one of the finest full-service luxury destination spas in the U.S., offering complete spa programs, treatments, outdoor adventure activities, golf, classes and packages in a pristine mountain retreat environment. Located on 75 wooded acres with a private lake in the Lake Region of Northeast Pennsylvania, The Lodge provides an oasis for personal awakening and renewal just 2 ½ hours outside of New York City. The exclusive property, which features 58 luxury accommodations, a 40,000-square-foot spa and more, is owned and operated by John and Ginny Lopis of JGL, Inc., internationally recognized spa design and operations experts. Additional information and reservations are available toll-free at 1-866-953-8500 or on the Web site at www.thelodgeatwoodloch.com. 

 

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